Resourceful Designer - A Graphic Design Podcast

“You can't read the label from inside the jar.” This metaphor is a powerful reminder for designers about the importance of seeking external perspectives and honest feedback.

In this episode of Resourceful Designer, I'm joined by special guest Ian Paget of LogoGeek, author of the new book How To Make A Living Designing Logos.

With the arrival of spring comes a desire to put winter behind us and clean as we prepare for summer. I’m not talking about swapping your sweaters for shorts. I’m talking about spring cleaning your design business.

Have you ever thought of turning your design style into a niche? You’re lying to yourself if you say you don’t have one. Every designer has a design style. Even if your design style resembles many other designers, I bet something unique makes you different.

So why would a client hire a $2000 designer over a $200 designer? It can be summed up in one phrase. Price equals expectations.

The graphic and web design industries are filled with opportunities and challenges, and understanding what to expect can be the difference between success and failure. In this Resourceful Designer episode, I’ll look at some common challenges you will surely encounter.

When used correctly, page redirects can help attract clients. They can show authority. They can strengthen a website. They can even steal visitors from the competition.

Do you dread interacting with clients? Have you ever considered monetizing your design skills to make money without working for clients?

A business coach told me that no matter how innovative business people become, he keeps seeing the same issue crop up which holds them back from their full potential. They’re looking for solutions without problems.

I am continuing my annual tradition. This last podcast episode of 2022 is my Look Back, Look Ahead edition. It’s where I reflect and share my year as a design business owner. Then I’ll look ahead at what I want to accomplish in 2023.