Using Social Media To Promote Your Design Business – RD178

Are you promoting your design business through social media?

Many designers don’t know how to use social media to attract design clients. They post their work hoping to attract business, but all they get is a following of fellow designers. Does this sound familiar?

I’m by no means an expert on social media. That’s why I invited Andéa Jones of OnlineDrea to join me and help clear the confusion of attracting clients via social media. Andréa is a social media strategist who helps businesses build their online presence through targeted social media and content marketing solutions.

Andréa is also the founder of the Savvy Social School, where she shares her proven strategies for succeeding on social media. Savvy Social School helps businesses to stop wasting time on social media and finally get more attention, leads, and sales from their online community. Through the strategies she teaches, you learn to build a following of people who will hire you for your design services. As a Resourceful Designer listener, save $20 off the monthly membership fee.

Here are some of the topics you’ll hear us discuss in this episode.

• Building your social media presence.
• Social media platforms should you use.
• The Power of LinkedIn.
• Narrow down or diversify your social media presence.
• How much time to devote to social media.
• Attracting and converting followers into clients.
• Best times to post to social media.
• What content works best for social media.
• What language to use in your posts.
• Using #hashtags.
• Turning a sigle case study into multiple social media posts.
• Are paid social media ads worth it.
• And so much more.

Here are the tools Andréa recommends for managing social media.

• Social Report
• Later
• Cyfe
• Asana

Are you successfully using social media to grow your design business?

Let me know by leaving a comment for this episode.